“Goals push. Purpose pulls.”

– Rick Jackson, Jackson Healthcare

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NATIONAL DUDLEY ON PURPOSE

Rick Jackson has built the company where America wants to work.

What they have done through medical staffing is unprecedented and given them a platform to affect significant change in the community and in families.

But to do that, he’s had to understand how to fully engage his staff. For them, that means not only with compensation but also engaging the hearts and mission of the individual.

DTSpade has goals and metrics that we track and they’ll push our Partners to meet expectations. But you can’t legislate excellence. You can legislate standards, but to achieve excellence, the Partner has to want it.

Our partners understand our vision to imagine our city as it could be if everything were on the table. And then, we build THAT city or our imagination. By helping only those who heal us, govern us and direct the flow of capital in our community, we’re building a connection with among our staff to the results of their excellent labor.

That purpose pulls them into a higher level of engagement and sends them home happier, more fulfilled and complete.

Have you experienced something like this in your work?

Bryant Cornett Commercial Real Estate Broker

Bryant Cornett

“The golden rule is for wimps. Love requires more.”

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